It is not difficult to evaluate the significance of web hosting as it forms the foundation of all websites. With a proper and reliable web hosting, a website owner can draw visitors, publish user content with no downtime amongst other things. In addition to these traits ofweb hosting, there are many other interesting opportunities. Are you desperate to make some extra cash? If the answer is yes, you can really go ahead and make money from web hosting. In a few simple steps, you will be on your way to a cash rich lifestyle.
Shared Web Hosting is basically a slew of websites on one server, sharing the same resources. PRO: It's cost-effective and ideal for beginners. CON: Because you are sharing with so many neighbors (other people), if someone screws up, or get a big traffic spike, your sight could go down with there's. However, I do recommend this if you're just starting out. As long as you pick a solid host, you will be fine. NOTE: As your site start to pay for itself, you'd want to upgrade to a Virtual Private Server, or a VPS. With a VPS, you can start low and gradually scale up as needed. In other words, when your site starts to make progress, let's say about 80,000 page views a month, that's when you'd want to upgrade to a VPS.
Windows or Linux: Do you know if your site needs to run on a MS Windows server with FrontPage extensions or does it need PERL, PHP or MySQL? These things you will need to find out if you intent to run a successful small business Shared Web Hosting UK site.
Unfortunately there is no real way around this problem if you are already caught up in it other than move your hosting to an ISP that is actually based in the Country that they claim to be on all advertising etc. Always check beforehand if you are looking at a non .co.uk domain name for your site, as you do risk never getting the 100's or 1000's of search engine referrals that http://www.google.co.uk can provide you.
This is why I prefer Affordable Web Hosting plans. They give you more control of your website. If your site doesn't generate traffic right away you will not have to worry about having your web hosting service cancelled with no warning. You will also be given more tools to help grow your website and make your site more user friendly. Reliability is also something you get with paid hosting. They want to keep you as a customer so they will do more to keep you satisfied. Free web hosting can be crappy on purpose in hopes that you will upgrade to the paid service so you might as well get an affordable web hosting plan that fits your needs.
Support is so, so, so (getting where I'm going?) important when it comes to choosing a web host so make sure their tech support guys are available 24/7. The last thing you want is to be stuck waiting 24 hours before they can get back to you from the other side of the world.
Finally, part of the search engine equation is the people who are actually using the search engines. Higher rankings are more useful, but only if people choose your site over the others listed on the search results page. By including a well-written Meta description and having the keyword in your domain name, it will be clear that your site is a good choice for them to click on.